How It All Started

How It All Started

Hey, I’m Jimmy, and this is Pranav. We’re the founders of JstLumi.

I spent years working in cinematography, capturing stunning visuals, while Pranav was a budding actor. We weren’t set designers, but we were obsessed with how lighting could transform a space. On film sets, every frame had to look perfect—moody, cinematic, full of life.

But after long shoots, we’d come home to rooms that felt... dull. No energy, no vibe, just plain walls. So, we started experimenting. Playing around with lights, designing custom illuminated art, and trying to bring that same cinematic magic into our own spaces.

And it worked. Our rooms suddenly felt alive—warm, energetic, and full of personality. Friends would walk in and instantly ask, “Where did you get this?” The truth? We made it ourselves.

That’s when it clicked. Why should this kind of vibe only exist on film sets? Why not bring it to everyone?

And that’s how JstLumi was born. We took everything we knew about lighting and storytelling and turned it into something you could bring home.

No boring walls. No basic decor. Just pure glow, pure vibe—something that makes every space unforgettable.

And trust me, we’re just getting started.